The transition and how it survives growth.
CHAIR / 02
MASONREED
SCISSORCLASSICRESTYLE
Mason is the scissor-first barber. Classic shape, longer hair and restyles with a quieter finish and a strong silhouette. The aim is not to make a haircut look impressive for five minutes in a mirror. The aim is to make the shape easier to live with for the weeks after.
03 / SIGNATUREWHAT MASON
WHAT MASON
SEES FIRST.
Where weight should stay instead of disappear.
The line between clean detail and overworking it.
04SELECTED WORKMASON REED
WHAT SHOULD A CLIENT BRING?“A REFERENCE HELPS.
“A REFERENCE HELPS.
BUT THE PROBLEM
HELPS MORE.”
WHAT DO YOU NOTICE FIRST?
SCISSOR. THEN HOW THE HAIR WANTS TO MOVE WITHOUT PRODUCT.
06 / ONE TOOLTHE COMB
THE COMB
BEFORE THE
CLIPPER.
The first useful thing is not cutting. It is seeing where the hair changes direction, collapses, or holds too much weight.
01LISTENWhat is bothering you?
02MAPWhere should weight live?
03CUTBuild the silhouette.
04CHECKCross-check in another direction.
05FINISHShow you how it behaves.
08 / CLIENT WORKREAL HAIR.
REAL HAIR.
DIFFERENT DAYS.
09 / 00:38 / BEHIND CHAIR 02MASON
AT WORK.
“I DON'T HAVE TO
EXPLAIN IT AGAIN.
THAT'S THE POINT.”
RETURNING CLIENT / CHAIR 02
11 / NEXT WITH MASONTAKE THE
TAKE THE
NEXT OPENING.
SAME CHAIR.
LESS EXPLAINING.
Once MASON knows the shape, your account can hold the last service and make the next booking faster.
OPEN CLIENT ACCOUNT